Our courses
Web3 Branding Mastery
For beginners
Web3 Branding Mastery course is designed to help you get to know the basics of brand management in the Web3 and provide you with insights about building successful branding strategies from scratch.
​What will you learn in this course:
Through 4 modules, you'll master Web3 branding basics, explore Web2 vs. Web3 strategies, and learn how brands build trust in this new era. Build your own virtual Web3 brand with hands-on exercises and real-world insights. Perfect for beginners and marketers ready to thrive in Web3!
1 / Module: Basics of Web2 & Web3 branding
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Lesson 1: Marketing in web2 and web3
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Lesson 2: Web2 vs. Web3 marketing
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Lesson 3: How brands build trust in Web3 - Case-study explained
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Lesson 4: How brands are built?
2 / Module: Building web3 brand strategy
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Lesson 1: What defines a brand?
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Lesson 2: Branding in web2 vs. web3
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Lesson 3: Going into web3
3-4/ Module: Building skills & applying concepts
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Lesson 1: Let's put theory into practice
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Lesson 2: Brand positioning
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Lesson 3: Understanding brand personality
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Lesson 4: Essential components of a strong brand personality
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Lesson 5: Practical exercises
Summary & revision
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Let’s revise everything that we’ve learned
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